Copywriting Samples

The following is a general sampling of my copywriting work. Please contact me if you would like to see additional samples.

PR

Press Release for Retail Store – This short press release resulted in national attention for a small local store.

Case Study Published as Trade Mag Feature Article

Sales Copywriting

B2B follow up email

B2B Lead Gen Sales Letter

Fundraising Letter

Solar Thermal Brochure (Copy and Design)

Direct Response Door Hanger Flier (B2C)

 

Content Copywriting

Corporate Newsletter –  B2B newsletter for a construction industry manufacturer

B2C Newsletter – This one is for a cosmetics company. (The editor’s note – in pink – was supplied by the client. My job was to match her voice in the rest.)

Project Profile – a short case study of a construction project

Case Study – for a commercial solar installation project

White Paper

Lead Nurturing E-book (B2C) – 10 Easy Money Saving Tips for Super Home Performance

Articles

Trade Magazine Article 

Article on Home Performance

Natural Health Article (Consumer)

Fair Trade Article

LEED-related blog post

 

 globe iconWeb Copy

B2B website copy – a basic, 5-page B2B website with strong benefit copy and calls to action