Services
I offer collaborative copywriting and content support for expert-led brands, thought leaders, and mission-driven businesses that need more than generic marketing language.
My work spans D2C and B2B, from websites, email marketing, and blog content to direct response campaigns, funnel copy, white papers, and ghostwriting. I also partner with authors on novels, memoirs, and professional books, helping shape meaningful ideas into polished, publishable work.
Whether the goal is to build authority, deepen trust, improve conversion, or support real change, I bring clear messaging, strong voice, and thoughtful strategy to every project.
Website Copy & Content
Clear, strategic website copy that helps your audience understand what you do, trust your expertise, and take the next step. From homepages and sales pages to service pages, product copy, and SEO-driven content, I write websites that feel polished, persuasive, and aligned.
Email Marketing
Thoughtful, conversion-focused email copy for brands that want to nurture leads, strengthen relationships, and drive action. I write welcome sequences, launch campaigns, newsletters, direct response emails, and evergreen automations with both voice and strategy in mind.
Blogging
Long-form blog content that builds authority, supports SEO, and gives your audience a reason to keep coming back. I specialize in turning nuanced or complex topics into clear, compelling articles that inform, engage, and support the larger customer journey.
Ghostwriting
Ghostwriting for thought leaders, founders, and authors with something meaningful to say. I work across articles, thought leadership, novels, memoirs, and professional books, helping shape ideas and stories into polished writing that feels true to your voice and ready for the world.
Social Content Creation
Social copy that sounds like your brand, not filler. I create thoughtful, on-brand content that supports visibility, reinforces your message, and helps you show up consistently across platforms without losing clarity or substance.
White Papers
Research-backed long-form content for brands that need depth, clarity, and credibility. I write white papers and educational assets that make complex ideas more accessible while strengthening trust, supporting decision-making, and positioning your brand as a leader in the field.
About Green Ink Copywriting
Hi, I’m Heather.
I’m a copywriter, ghostwriter, and strategic content partner for expert-led brands with something meaningful to communicate.
My work spans both D2C and B2B, from website copy, email marketing, and SEO-driven content to direct response campaigns, funnel copy, white papers, and ghostwritten thought leadership. I also partner with authors on novels, memoirs, and professional books, helping shape strong ideas into polished, publishable work.
I’m highly collaborative by nature and do my best work in close partnership with thoughtful founders, brands, and experts who care about clarity, voice, and impact. I help clients turn complexity into communication that feels credible, compelling, and true to who they are.
If your brand is built on expertise and you need copy that teaches, leads, and sells without sounding generic, cookie-cutter, or insincere, I’d love to connect.
PORTFOLIO
Done-for-You Copywriting for Authority, Trust, and Results
At Green Ink Copywriting, I help expert-led brands turn ideas, offers, and expertise into clear, compelling content that builds credibility and moves the right people to act.
My work spans both D2C and B2B, from website copy, email marketing, and SEO-driven content to direct response campaigns, sales funnels, white papers, and ghostwritten thought leadership. Whether the goal is to strengthen your positioning, support conversion, or build lasting authority in your space, I bring strategic thinking, strong writing, and a collaborative process to every project.
If you’re looking for a thoughtful writing partner who can help you communicate with more clarity, confidence, and purpose, I’d love to connect.
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